2010 RIM BlackBerry Commentary and 2011 Forecast

2010 is the smart phone market competition becomes very intense, even violent. Google's Andr iod replace Blackberry and the iPhone has become the No. 1 in the device shipped smartphone platform. Apple announced the iPhone 3 and iPhone 4, iPad and introduced a revolutionary product to enter the Tablet PC market. As in the previous No. 1, in the smart phone market, though still dominates the corporate market, RIM needs to respond to the need to respond quickly from Google and Apple in the consumer market challenges. In retrospect, I have to say, RIM's response was extremely good, I think.Long-term sustained heavy criticism on the BlackBerry Browser performance formal response, RIM announced a partnership with the built-in Webkit-based Web browser.This 6.0 operating system, the Blackberry was the first one Webkit-based Web browser. It is quite stable, and renders the content really fast. Even some acid test scores over Android and iPhone browser. With 6.0 operating system, which is also the first BlackBerry with a full QWERTY keyboard and touch screen BlackBerry Torch. It provides a mix of both worlds user experience and significantly close the BlackBerry and iPhone user experience gap.RIM also realized that in order to distinguish it from other BlackBerry smartphones, there must be something unique and different. Therefore, with more multimedia centers Andr iod and iPhone, RIM Blackberry communication center decided. RIM hopes to give customers the impression that BlackBerry is the best smartphone messenger instance, via email, social networks to communicate with people. Blackberry already has the most secure end-to-end push email facility. BB BB messenger clients become the preferred way to communicate with each other. Social Feed application is added to the 6.0 operating system, which integrates an RSS feed reader, Twitter, Facebook, My Space, Google Talk, Yahoo messenger, the Windoes live news, AIM into a single application and BlackBerry users will never find it easier to manage and track more social resources.RIM decided not confined in the smartphone market, but into the emerging tablet market announced the Blackberry Playbook. This product is aimed directly at the iPad, iPad hopes to make up for all the shortcomings, and provide the same or even better user experience. It built-in USB and HDMI interface, which is all of the iPad lacks support Adobe Flash. 7-inch size is the number simmer than 10 inches of the iPad, is just small enough to fit into a pocket. Paired with an existing BlackBerry smartphone with BlackBerry Bluetooth as an extension and customers do not need to pay an additional service fee of the carrier, if they already have the BlackBerry data plan. It has WiFi capabilities, and allows customers to use it as a tablet, even if he does not have a BlackBerry. It looks really is a very promising and should be launched in early 2011 marktet sign.Nevertheless, RIM maintained in 2010 performed the enterprise market. BlackBerry Enterprise Server 5.0 release in early 2010, bringing the device manageability and enterprise data to move to a new level. Blackberry "mobile voice services (MVS) integrated desktop phone extension to BlackBerry, allowing users from his BlackBerry while traveling through his desktop phone extension, incoming and outgoing calls. BlackBerry client, Microsoft SharePoint, IBM Lotus connected SAP Customer Relationship Management (CRM), enterprise applications, such as has released a native BlackBerry BlackBerry customers experience rather than through a browser to access these websites, databases.'s Andr iod and iPhone While it has been trying to penetrate to the corporate market, there is still a long way to go to provide them with the same functionality, RIM today provided to corporate customers.So, overall, 2010 was a year of a transit RIM. Earlier, we saw the best ever released RIM Blackberry Torch. Under the hood, RIM is trying to prepare for further success. Looking to the future, I believe RIM will continue to bring more exciting products to smart phones and tablet PC market. Hello, Google and Apple! The game is! For more information and to find these products,